Blog

Choose a category below to quickly discover all our device intelligence articles.


Blog Archive

Device Detection

Website Analytics Comparison - Analysing the Web Analysers (Part 1)

Analysing visitor traffic is important to determine the health of a website. In this article, we present...

Isabel Hughes - 19 May 2022
10 min read
Client Hints

OpenRTB and User-Agent Client Hints

The IAB recently published an updated version of the OpenRTB specification. The updated document, a revision...

Isabel Hughes - 28 Apr 2022
3 min read
Device Detection

Optimize OTT Streaming content and avoid android App crashes with DeviceAtlas

Considering that Android devices account for 71.09% of the mobile market share, it’s imperative that...

gduffy - 14 Mar 2022
5 min read
Device Detection

Happy Holidays from DeviceAtlas

The DeviceAtlas team would like to thank you for your business over 2021 and wish our customers peace...

Regina De Burca - 23 Dec 2021
2 min read
Device Landscape

Analysing the analytics providers

While nearly all the following analytics solutions work by adding tracking code to each of your pages,...

Regina De Burca - 14 Dec 2021
8 min read
Device Detection

Effectively deliver OTT advertising with DeviceAtlas

There are many different approaches to measuring the impact of OTT advertising including audience splitting...

Regina De Burca - 02 Dec 2021
3 min read
Device Detection

Server-side device detection used by 88% of Alexa top 100 sites

Device identification enables companies to deliver a small, contained experience to feature phones, a...

Regina De Burca - 09 Nov 2021
6 min read
Device Detection

Reduce the carbon footprint of your website with DeviceAtlas

Find out how DeviceAtlas' device identification can help your organization reduce its website's carbon...

Regina De Burca - 05 Nov 2021
4 min read
Device Detection

Top 5 OTT Ad Trends of 2021

OTT advertising enables you to achieve non-skippable ads, track view-through conversion, and more personalization....

Regina De Burca - 08 Oct 2021
5 min read
User-Agent Parsing

2021: List of User-Agent strings

Updated for 2021 — a list of User Agent strings for the most popular devices in use today. Including...

Regina De Burca - 01 Oct 2021
20 min read
Client Hints

DeviceAtlas HTTP Headers Parser

Learn how our updated HTTP Headers Parser tool can identify devices from both User-Agent strings and...

Regina De Burca - 13 Sep 2021
4 min read
Client Hints

[Webinar] User-Agent Strings and User Agent Client Hints: navigating the new landscape

Learn how DeviceAltas is evolving our service in line with Google's plans to deprecate and freeze UA...

Regina De Burca - 01 Sep 2021
4 min read
Device Detection

Bot Analytics Series Part 2: The Importance of Monitoring Bot Traffic

Analysing your bot traffic can help you understand how your site is being used (for example by preview...

Regina De Burca - 26 Aug 2021
5 min read
Client Hints

DeviceAtlas now supports Client Hints with our new UA-CH Model header service

DeviceAtlas uses all HTTP headers, now including Client Hints headers, to ensure maximum insights into...

Regina De Burca - 17 Aug 2021
3 min read
Device Detection

Mobile Device Hardware Classification – Entry Level To Premium Device Categorization

We’re delighted to announce the release of a powerful new DeviceAtlas property: Mobile Device Hardware...

gduffy - 09 Jun 2021
6 min read
Device Detection

Network Optimization For The Generations Of Mobile Telephony

See how insights into 2G, 3G, 4G and 5G device capabilities on a mobile network can result in a competitive...

James Farrelly - 29 Apr 2021
10 min read
Device Detection

eSIM – An AdTech Opportunity

Get key eSIM details, including answers to “What is eSIM”, what are the consumer benefits & how to...

James Farrelly - 22 Mar 2021
5 min read
Device Landscape

Devices from the frontier: a tiny GSM/GPRS module

In performing this role we come across our fair share of curious devices. Today's device is a tiny GSM...

Ronan Cremin - 19 Feb 2021
4 min read